The Challenge
Before working with RealtyX, Base Infra Solutions faced several challenges that hindered its online growth and customer acquisition:
Limited Digital Presence – The company lacked a well-structured website to effectively showcase its projects and attract potential buyers.
Inefficient Lead Capture & Management – Without a CRM system, managing and tracking inquiries was difficult, leading to missed sales opportunities.
Lack of Advanced Search & Navigation – Users found it difficult to explore and filter projects based on location, price, and property type.
Slow Website Performance & Poor SEO – The platform was not optimized for speed and visibility, leading to high bounce rates and low organic traffic.
Scalability Issues – As Base Infra Solutions expanded, the platform needed to accommodate more projects and customer inquiries without performance lags.
The Solution
RealtyX delivered a custom, high-performance lead generation platform with:
✔ Automated Lead Capture & CRM Integration – Integrated Zoho CRM and lead tracking automation to streamline sales pipelines.
✔ Optimized Landing Pages for Conversions – Designed high-converting landing pages with clear CTAs to maximize inquiries.
✔ Advanced Search & Smart Filtering – Enabled users to filter properties based on location, budget, property type, and amenities for a seamless experience.
✔ SEO & Performance Optimization – Structured content, meta tags, fast-loading pages, and mobile-first design to improve search rankings.
✔ Seamless Multi-Channel Communication – Integrated email, WhatsApp, and live chat functionalities for instant lead follow-ups.
✔ Scalable Architecture – Developed a future-proof backend that allows PropsGrowth to expand its property database effortlessly.
The Results
300% Increase in Qualified Leads – Automated lead tracking and an intuitive interface boosted inquiries and conversions.
50% Higher Engagement Rate – A user-friendly, visually appealing UI kept users engaged and reduced bounce rates.
2X Organic Traffic Growth – SEO optimizations helped the website rank higher, attracting more visitors.
Better Sales Efficiency – CRM automation helped sales teams respond 2X faster and convert leads more effectively.
Faster & Mobile-Optimized Experience – The site loads 2X faster, providing seamless access across all devices.
Scalability Achieved – The platform can now support more properties, leads, and customer interactions without lag or downtime.
PropsGrowth
Kolshet Road, Thane West
PropsGrowth is a cutting-edge real estate lead generation platform designed to connect property buyers with agents, developers, and channel partners. To become a dominant player in the market, the platform needed a highly optimized website capable of capturing, managing, and converting leads efficiently.
RealtyX partnered with PropsGrowth to create a conversion-driven digital platform, integrating CRM automation, advanced search functionalities, and SEO-driven architecture to maximize visibility and engagement.
Client | Sudarshan Karweer |
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Designer | Maulik Goswami, Dhruvik Galani |
Technology | WordPress, PHP, Maps API |
Website | https://propsgrowth.com/ |