The Challenge
Before working with RealtyX, Base Infra Solutions faced several challenges that hindered its online growth and customer acquisition:
Limited Digital Presence – The company lacked a well-structured website to effectively showcase its projects and attract potential buyers.
Inefficient Lead Capture & Management – Without a CRM system, managing and tracking inquiries was difficult, leading to missed sales opportunities.
Lack of Advanced Search & Navigation – Users found it difficult to explore and filter projects based on location, price, and property type.
Slow Website Performance & Poor SEO – The platform was not optimized for speed and visibility, leading to high bounce rates and low organic traffic.
Scalability Issues – As Base Infra Solutions expanded, the platform needed to accommodate more projects and customer inquiries without performance lags.
The Solution
RealtyX implemented a custom real estate infrastructure platform tailored to Base Infra Solutions' unique business needs:
Dynamic Project Listings – Designed highly detailed and visually engaging property pages with interactive elements.
Advanced Search & Smart Filtering – Integrated intuitive search tools to allow users to find properties based on location, budget, and amenities.
Automated Lead Capture & CRM Integration – Connected the platform with Zoho CRM for real-time lead tracking and automated follow-ups.
SEO & Speed Optimization – Implemented structured metadata, fast-loading pages, and mobile optimization to boost search rankings.
Seamless Contact & Inquiry System – Added WhatsApp integration, chat support, and inquiry forms for instant customer interactions.
Scalable & Future-Ready Architecture – Built a robust backend that can easily handle future expansions and new listings.
The Results
250% Increase in Organic Leads – Improved SEO and structured landing pages resulted in higher lead conversions.
40% Faster Website Performance – Optimized speed and mobile responsiveness led to lower bounce rates.
2X Growth in Online Visibility – Enhanced SEO efforts and content structure improved search engine rankings.
Improved Customer Engagement – Intuitive UI and multi-channel communication options resulted in better user experience and higher inquiries.
Scalability Achieved – The platform is now capable of handling multiple projects and an increasing number of users effortlessly.
Base Infra Solutions
Lucknow
Base Infra Solutions is a leading real estate infrastructure company specializing in commercial and residential development solutions. Their mission is to provide innovative, high-quality real estate infrastructure that meets modern industry demands. However, to establish a strong digital presence, Base Infra Solutions needed a feature-rich, scalable website optimized for lead generation, project showcases, and seamless customer engagement.
RealtyX partnered with Base Infra Solutions to develop a high-performance real estate platform featuring dynamic project listings, advanced search functionalities, and CRM-driven lead management tools to enhance business growth.
Looking to transform your real estate business with a high-performance digital platform?
Contact RealtyX today to start your journey!
Client | Ankit Mishra |
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Designer | Jhanvi Bhalala |
Technology | WordPress, PHP, Maps API |
Website | https://baseinfrasolutions.com/ |